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trend-analysis-techniques
24 May
Trend Analysis

Top 11 Trend Analysis Techniques for Market Research

  • 24 May, 2024
  • By author-avatar Lydia Bakopoulou
Did you know that a study by McKinsey & Company found companies that leverage trend analysis techniques outperform their competitor...

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social intelligence social media
14 May
Social Intelligence

Social Intelligence in Social Media: understand the connection to enhance your brand reputation

  • 14 May, 2024
  • By author-avatar Lydia Bakopoulou
In an era where every tweet, post, and comment can make or break a brand's reputation, mastering the art of social intelligence is no l...

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10 May
Blog, Company News

Palowise Joins Microsoft for Startups Founders Hub: A Gateway to Innovation

  • 06 Nov, 2024
  • By author-avatar Lydia Bakopoulou
We at Palowise are thrilled to announce our recent membership in the Startups Founders Hub by Microsoft, a momentous step forward in ou...

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digital footprint statistics
02 May
Digital Footprint

37 Digital Footprint Statistics and Trends to Know for 2024

  • 10 May, 2024
  • By author-avatar Lydia Bakopoulou
In today's digital age, a well-defined online presence is no longer a luxury - it's a necessity. Your company's digital footprint, the ...

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24 Apr
Company News

Palowise Empowers Energy Sector with Groundbreaking Insights using the Earned Media Value

  • 24 Apr, 2024
  • By author-avatar Lydia Bakopoulou
Palowise, the leading provider of web and social intelligence, is revolutionizing the use of Web and SoMe analytics in the energy secto...

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  • Why palowise
    • 94% accuracy in Sentiment Analysis
    • 83% accuracy in Topic Analysis
    • 93% accuracy in Emotion Analysis
    • Dynamic reporting and visualization
    • Patents, Awards and Papers
      • Awards & Distinctions
      • Patents
      • International Papers
      • Research and Development
    • Clients
  • Solutions
    • Customer case studies
      • FMCG / Consumer Goods (L’Oréal)
      • FMCG / Consumer Goods (Nestlé)
      • Financial Sector (Interamerican)
      • Retail and E-Commerce (Tommy Hilfiger)
    • Use Cases
      • Social Media Intelligence
      • Social Media Listening
      • Trend Analysis
      • Sentiment Analysis
      • Media Monitoring
      • Competition Analysis
      • Digital Footprint
      • Reputation Management
      • Consumer Intelligence
      • Influencer Analytics
      • Social Media Analytics
      • Political Analysis
      • PR Crisis
      • Campaign and Sponsorship Evaluation
    • Industries
      • Automotive
      • Pharmaceutical
      • Energy
      • Financial Sector
      • Political Parties and Figures
      • FMCG Consumer Goods
      • Retail and E-Commerce
      • Telecoms
      • Non profits – NGOs
      • Marketing and PR Agencies
      • Airlines
      • Media and Entertainment
      • Gaming and Betting
  • Products
    • Palowise Platform
    • Palowise Analytics
    • Email Alerting
    • Mamalytics
    • Palowise Trends
    • Influencers Evaluation and Analysis
  • Resources
    • Blog
    • Videos
    • Glossary
      • Sentiment
      • Buzz
      • Share of Voice (SoV)
      • Net Sentiment %
      • 83% accuracy in Topic Analysis
      • Potential reach
      • Source Impact
      • Engagement
  • About us
    • Who we are
    • Company News
    • Careers
  • Greek